Knowing what’s around the next corner is a gift I’m sure we all wish we had. Every business we work with spends days, weeks and months planning for what might be, could be and should be. It’s a task tainted with uncertainty and caution since the economic crisis began. A crisis arguably created by bankers who chose to completely ignore what was around their next corner.

Bluestone360 certainly can’t claim to have the gift of clairvoyance, but we have developed some engaging tools to expose the issues that face brands and prepare them for the future. Our strategy mapping and DNA processes receive huge praise from the clients we use them with to influence change.

Change is something that none of us can avoid. Companies are always either growing or shrinking, be it daily or annually. The decisions we make to effect change have a massive impact on our employees, suppliers, customers and, ultimately, the bottom line. It’s a subject we take very seriously, particularly when it comes to the critical role communications play within it – from marketing and people to finance and operations. They are all completely dependent on brilliant communication between and to our stakeholders.

Essentially although we all face a frightening few years of trading ahead, spending time trying to anticipate and address those challenges will determine the difference between the winners and the losers. We are actively engaged with most of our clients, making good use of this uncertain time by preparing and executing plans that are focused on out-thinking the competition rather than out-spending them. Let’s talk if this idea appeals to you.

Ian Gunningham - Director

Sadie Majer recently joined our agency after graduating in English from the University of Plymouth. Her initial role saw her supporting the administration team, but her aptitude and flair for writing was soon exposed and she was subsequently promoted to the role of Copywriter. She is now a fundamental component in the creative team, writing on a range of communication levels for a variety of clients.