Adding Value

West Cornwall Pasty Company

West Cornwall Pasty Co. Ltd was a £25million turnover national food retailer with 58 outlets and continues to be the largest specialist retailer of pasties, along with snacks and drinks, in the UK.

The owners and founders were looking to exit the business and understood that preparing the business both financially and operationally for sale was going to add substantial value to the shareholders.

The operational and financial systems and processes that supported the 58 outlets required a complete overhaul and the ability to provide stakeholders with the transparency and management information they needed to run the business effectively as part of the Board of Directors. Significant contributions were also made to all other aspects of the business’s branding, positioning, product offering, pricing and supplier negotiation – margins, for example, were improved by 8%.